University of York·Physical Sciences·2026 cycleDEMO DATA
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Maya Ali

UniMetrica look-alikeSure thingPhysics with Philosophy

Conversion propensity

Bayesian estimate — shown with its uncertainty.

0%25%50%75%100%

Posterior mean 78% · 90% credible interval 6691%

Recommended action

Light touch — confirm offer, invite to the 20–21 June open day

Likely to choose York regardless — don't over-invest.

From intake

Open-day registration

Year group
Year 13
School / college
Durham Johnston
Region
North West
Subjects of interest
Physics with Philosophy, Theoretical Physics
Accommodation interest
Yes

Inferred from UniMetrica B2C

Consented platform signals

Also considering
Bristol, Lancaster
Utility weights
academic 0.47 · location 0.45 · cost 0.2 · social 0.32
Engagement depth
74%
EOP (York Physics)
85%
Extracurricular
coding & hackathons

Personalised outreach

Generated from this lead's full profile · grounded in real York records.